Read the full story: NOTE … now open for business at elfyourself.com
From Tech Crunch:
“A year ago, one of the surprise holiday breakout hits on the Web was ElfYourself.com. It was a promotional viral video site created by OfficeMax that let people upload their pictures and create dancing elves that they could then send as e-cards to family and friends. ElfYourself turned out to be the fastest growing site last December, peaking at 39 million unique visitors in the U.S. (and attracting a total of 100 million unique visitors worldwide throughout the campaign).
When Greg Spiridellis, CEO of JibJab Media, saw ElfYourself, it resonated with him because JbJab is organized around a similar series of “Starring You” videos that allow people to upload their photos so that they can star in the videos, and send them as digital cards.”